Zero Box Office Predictions: Will Shah Rukh Khan’s Film Hit the 100 crore mark?

The trade experts are confident that the film will do well at the box office but throw light on some other factors that can have a role to play in the film’s business.
Zero Box Office Predictions: Will Shah Rukh Khan’s Film Hit the 100 crore mark?
A still from 'Zero'

The most anticipated film of the year, Zero, starring Shah Rukh Khan, Anushka Sharma and Katrina Kaif releases tomorrow in the UAE. It is directed by Aanand L Rai and trade analysts have high expectations from the film.

According to reports in Hindustan Times, box office expert, Akshaye Rathi expects it to deliver what audiences are expecting. He said, “It has Shah Rukh Khan, Aanand L Rai, Anushka, Katrina…what else can you ask for! It has all the elements that take to make a blockbuster. More importantly, the trailer has really connected very well with the people. The anticipation around it is huge. It’s been a while since any big Hindi movie did great business. There is a huge audience waiting for an entertainer. The last movie in Hindi was Thugs of Hindostan which obviously underperformed a great deal. Zero is the first big-ticket movie coming after that so it should do well.”

Talking about its chances of crossing Rs 100 crore, Rathi said, “After the third day, where the movie will head to, will purely depend on the merit of its content. If it’s a good film, it will cross the 100 crore mark in three days. If it turns out to be a disappointing film like Thugs of Hindostan which after an opening of Rs 50 crore fell to more than 50 per cent on the second day, let’s hope this doesn’t happen in this case. Aanand should create his magic yet again and make the audiences come to the cinemas.”

This year, Aamir Khan-Amitabh Bachchan starrer Thugs of Hindostan had the biggest opening at the box office, earning Rs 52.25 crore on its first day. Ranbir Kapoor’s Sanju opened with Rs 34.75 crore and Salman Khan’s Race 3 followed with an opening collection of Rs 29.17 crore. Now, if Shah Rukh will reclaim his position of King of the box office with Zero or not will be known soon.

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