Bollywood actress Kangana Ranaut has been donning the hat of brand ambassador for jewellery brand Damas's new line of collection named Avani. Currently available at select Damas stores across the GCC, this 22k gold collection features a number of pieces that are specially designed to make the wearer truly stand out from the crowd, whether the piece is intended for daily wear or special occasions.
The Avani collection features exclusive, innovative products for women who seek to be distinct, special and trendsetting, portraying a youthful, fashionable image whilst staying within an ethnically refined design environment. The actress says, "The Avani collection really resonated with me as it is all about exclusive, beautifully-designed jewellery for women who seek to be distinct and set the trends rather than follow them. The brand is youthful and fashionable, whilst remaining rooted in Indian culture and design. I am excited to join hands with Damas in representing the collection as Avani’s brand ambassador."
Anan Fakhreddin, CEO of Damas, commented: “At Damas, we always aim to exceed the expectations of our diverse clientele by offering them new, luxury products suited to their preferences Our new 22K brand Avani, strikes the perfect balance between modernity and tradition for those who view jewellery as a personal signature, every day.”