They say that the eyes are the windows to our soul, and this has never been truer than in our community. Eyes have always been a part of our makeup routines. While the West may credit Kim Kardashian for bringing Kohl to the world 10 years ago, we have always rocked the surma (ours was so natural, we didn’t even need to smudge it!), and today when Kylie Jenner has brought about a frenzy of winged eyeliner, our moms have been doing it from the days of Helen and “Piya Tu Ab To Aaja.”
But of course, people come in all shapes and sizes, and of course so do eyes! So as we grow, why not understand what works best for our eyes? It is essential for each of us to know what works and what doesn’t for our eye make-up so that our eye makeup compliments our faces rather than overwhelms it.
So I’ve created a 3 part series – from understanding what works for your eye shape to getting rid of those pesky under eye circles. Today we discuss our final and most important trait – the under eye circles a lot of us have to deal with.
Under Eye Circles & Pigment
What causes under-eye circles? Scientists say lack of sleep, stress, poor diet and exercise all go into making a bad thing worse – but let’s face it, due to the levels of pigment in our skin, many of us brown bella’s are blessed with under-eye circles. Due to the shade of our skin and how thin the skin is under our eyes – the blood flowing there often looks blue from the outside and gives us a look of saggy and dark circles.
So here are 3 tips on how to deal with pesky gifts we can’t return:
1. Begin a skincare regimen that works for you – an under eye cream is essential! Try our new favourite, Sleeping Beauty, by Boho Bazar which contains pure shea butter and rosehip oil (available here: www.bohobazar.com). Alternatively many large brands like Clinique make great eye-gels and creams. Pick one that you like and do it every day. This helps freeze time and keeps your under eyes hydrated at all times.
2. Correct before you conceal! Going back to school days when we learnt about the colour wheel – every colour has an opposite! Think about your face as just another canvas – you need to neutralize the blue under your eyes by using the opposite – orange! Many brands make incredible correctors today with wonderful formulas – like Overdose’s Orange Creamsicle (available here: www.overdosemakeup.com). If you choose to use a lipstick use one that is creamy and shine free, and make sure to top with a concealer in your shade.
3. Know Your Shade! It is estimated that as much as 80% wear the wrong shade of foundation. Our skin goes through 2-3 different shades each year depending on the season so it’s no wonder that so many women get it wrong! First – make sure to always swatch your shade not on your wrist but on your palm – this is a much better indication of the base-shade of your face. Each face has depth and dimension so starting with your base-shade, you’ll need one shade darker and one shade lighter. Desi women generally have warm complexions so go for an orange tone foundation. The lightest tone then sits under your eyes (on top of your corrector) while the darker one goes on the shadows like the bridge of your nose and your jaw line. Your concealer shade should be put in a downward right-angle shape to give you an instantaneous eye lift. Use a beauty blender to make sure there aren’t any harsh lines and top with a loose setting powder, and there you have it!
Use these tips to understand what works best for your eyes and develop a routine that will make heads turn. They say the eyes are the window to the soul, so create a window frame that is worthy of the goddess within you – and keep reading MASALA! for more tips on insider beauty secrets for South Asian skin.
INFO: Zeenat Jaffer is a celebrity makeup artist extraordinaire, CEO of ZHaus Lifestyle, and educator who offers premium makeup artistry classes. She can be reached at firstname.lastname@example.org or online at www.thezhausdubai.com.