Making a last minute entry with a mega-budgeted blockbuster is fast becoming the norm in the world of Bollywood and the Hindi film industry. Farhan Akhtar and Ritesh Sidwani previously did this to Hrithik Roshan when in January 2017; they released their Shah Rukh Khan starrer Raees alongside Roshan’s, Kaabil even though the Roshans had announced their film from long before, thus booking their slot.
Excel Entertainment and AA Films proudly present the EPIC #SyeRaaNarasimhaReddy in association with Konidela Productions starring the GREATEST Indian ensemble cast of all time.@ritesh_sid @AAFilmsIndia @excelmovies pic.twitter.com/9JOzzfp3xS— Farhan Akhtar (@FarOutAkhtar) August 13, 2019
Fast forward two years and we see history repeating itself as Sidhwani and Farhan are doing it again. They are all set to release the Hindi adaptation of one of Telugu cinema’s most expensive film to date: Sye Raa Narasimha Reddy. The release is scheduled on the same day as Hrithik’s big action starrer War for Yash Raj films. A source close to the War production says Ritesh and Farhan’s move is unethical. “Aditya Chopra and Yash Raj Film had announced War for 2nd October, months ago. Suddenly Excel (Farhan and Ritesh’s company) comes up with this dubbed Hindi film. It just upsets everything.”
Sye Raa Narasimha Reddy is an upcoming Indian Telugu-language biographical epic action film directed by Surender Reddy and produced by Ram Charan under the Konidela Production Company banner. The story is based on the life of freedom fighter Uyyalawada Narasimha Reddy from Rayalaseema. Set around 30 years prior to the India's first war of independence of 1857, Sye Raa Narasimha Reddy is the story of a freedom fighter, Uyyalawada Narasimha Reddy, who revolted against the British.The film stars Chiranjeevi, Sudeep, Vijay Sethupathi, Jagapathi Babu, Nayanthara, Tamannaah and Anushka Shetty. The big boss of Bollywood, Amitabh Bachchan is also all set to make a guest appearance.
Filming for the movie began in Hyderabad on 6 December 2017. On September 2018, an intense war sequence was filmed which cost the makers ₹45 crore (US$6.5 million). London-based stunt choreographers Greg Powell, Lee Whittaker and Ram-Laxman choreographed the action sequences. On the 24th of June 2019, entire shooting part of the film was wrapped.