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The Cobbler is enhancing its 'Dandy by The Cobbler' range of slippers with the introduction of a unique new iPad application that will make the design process for bespoke shoes as easy as 1-2-3.
Step 1 – Find your style
The unique new application allows customers to select a style of their choice out of a range of over 150 fabric and colour samples, while viewing their shoe from any angle, in a 360 degrees set-up. Slippers can be ordered for men, women and children, with the option to customize the upper, the sole, the trim and the inside lining. Fabrics range from linen to velvet or even suede, with an extremely wide selection of colours and patterns including camouflage, tartan or houndstooth.
Step 2 – Add unique details
Following their choice of materials, customers are offered to add tassels, a penny strap or a horsebit detail to their slippers. Looking more like classic loafers, bespoke slippers with extra detailing add a preppy, highly individual touch to any outfit while staying versatile, equally perfect worn with socks and a suit for a formal night out or slipped on a bare foot to grab the newspaper and a coffee in a pair of chino's at the weekend.
Step 3 – Make it your own
Last but not least, you will able to select their unique choice of embroidery and up to 3 initials to be added onto the upper, side and/or sole of the shoe. After validating their final design, customers are invited to pay online before receiving their bespoke shoes delivered straight to their home in only 6 to 8 weeks, for only Dhs1,490 (adult size) or Dhs1,100 (children size). For convenience, customers who don't have access to an iPad but are willing to order bespoke slippers are invited to make use of the iPads graciously made available for that purpose in The Cobbler stores.
'We are delighted to add this new functionality to our existing personalized orders and ready-to-wear range of slippers as these have been very successful since their introduction,' said Sibylle Arnold-Shish, Managing Director and Co-founder of The Cobbler. 'We have noticed that people not only buy bespoke slippers for themselves but also order them as a uniquely personal gift for the friend or family member who already has everything.'
About The Cobbler
The Cobbler concept is the only premium traditional shoe repair and retail destination for men's footwear in Dubai and the Middle East. It was entirely designed and executed by Marketing expert Sibylle Arnold-Shish, who identified a gap in the market for upscale shoe repair and quality formal footwear, upon her arrival in Dubai in 2008. With a focus set on service and traditions, the company recruits professionals recognised by the 'Compagnons du Devoir', a French professional apprenticeship, training craftsmen to the highest standards of know-how and customer service. Today, The Cobbler offers shoe repair for men and women, ready-to-wear and bespoke services for men, as well as a line of classic slippers for men, women and children, and gentleman's accessories including shoe care kits. The Cobbler operates two stores in the Dubai International Financial Centre and at Level Shoe District, The Dubai Mall. Both stores include a shoe repair and bespoke services workshop.
The Cobbler – Level Shoe District
Tel: 04 501 6920
The Cobbler – DIFC
Tel: 04 386 3490
Visit www.cobbler.ae for more information.