Chiranjeevi Seeks Amitabh Bachchan, Farhan Akhtar’s Help for Film
Tollywood

Chiranjeevi Seeks Amitabh Bachchan, Farhan Akhtar’s Help for Film

Both Amitabh Bachchan and Farhan Akhtar couldn’t say no to Chiranjeevi when he sought their help

The King of the South, Chiranjeevi is eager  to ensure his  ambitious Telugu  magnum opus Sye Raa Narasimha Reddy reaches the optimum  level  of  North  audiences. Keeping this  in  mind  the Telugu matinee idol  invited Farhan Akhtar whose production house Excel Entertainment will distribute the Hindi version of Sye Raa Narasimha Reddy to  help with the  promotion  of  his ambitious  film.

An offer that neither Mr  Bachchan nor Mr Akhtar refused. A source close  to  the  development  reveals, “Ideally, neither  Bachchan Saab nor Farhan would have promoted  Sye Raa.,,, Bachchan Saab has a guest appearance  in the film. And he never promotes  film where is  not  one of the leading actors. Still he has  agreed  to be  part  of  the  of  the  promotion  of the film, as no one  says no to Chiranjeeviji.”

Farhan Akhtar, a mere distributor on the project, also feels obligated to pitch in. Says the source, “When  Farhan and his partner Ritesh Sidhvani distributed the Kannada film KGF,  Farhan did  not promote the  film at all. He likes  to keep away from all his producers’  work  and leaves  it to his partner  Ritesh. But this time he’s actively into promoting Sye Raa Narasimha Reddy for Chiranjeevi’s sake.”

The pre-independence set film, opened to mixed reviews last Friday. But there was a lot of interest in it considering the presence of Big B, Nayanthara, Tamannaaah Bhatia and other top stars.

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