Box office Battle: Jai Mummy Di to Compete with Hollywood Release Dr Dolittle
While the box office this week looks tepid, the big releases will be here next week
With Deepika Padukone’s Chhapaak underperforming at the box-office last week and Ajay Devgn’s Tanhaji roaring ahead at the box-office, especially in Maharashtra, the only real competition for Luv Ranjan and T Series’ comedy Jai Mummy Di releasing on Friday, is the favourite fable of Dr Dolittle being given an all-new avatar by director Stephen Gaghan with Avengers’ superstar Robert Downey Jr in the title role.
Dr Dolittle dubbed in three Indian languages Hindi, Tamil and Telugu, is expected to be a huge success among younger audiences. Trade experts say, Dr Dolittle would steal away a large chunk of the audience from Tanhaji in the 10-16 age-group while the rest of the movie-going demography will be curious about Jai Mummy Di which shifts the focus of courtship conflict from the young lovebirds Sonnali Seygall and Sunny Singh ( the guy who played Titu in Sonu Ke Titu ki Sweety) to their screen-moms played by Supriya Pathak and Poonam Dhillon. While the premise looks interesting, lack of good promotions and face value may go against the film.
Producer Luv Ranjan who earlier collaborated with T Series for the super-successful Sonu Ki Titu Ki Sweety describes Jai Mummy Di as a high-concept comedy. “It’s not enough to provide laughter in a comedy. The humour must come from a place where audiences have not been before. I think the fights between Supriyaji and Poonamji are the highlights of the film.” So far we’ve only seen the fathers of lovers going at one another’s throat. Now it’s the mothers’ turn.
Next week is a big one for the box office. Varun Dhawan’s Street Dancer 3D with Shraddha Kapoor will fight Kangana Ranaut’s Panga while the last week of January will see Saif Ali Khan in a new avatar in Jawani Jaaneman.