Just the other day Ayushmann Khurrana said to this writer that he would only like to do films that attempt something never done before. His next release Bala was about pre-mature balding, a theme that Ayushmann felt has never been attempted before in Hindi cinema. Little did he know! Along comes another film Ujda Chaman about premature balding, this one featuring Sunny Singh of Sonu Ke Titu Ki Sweety (where he played the clueless Titu) as a 30-year-old suffering from premature balding.
Apparently, the producer Dinesh Vijan of Bala was caught completely off-guard when the trailer of Ujda Chaman was released last week. What is more, Ujda Chaman, will release on November 8 one week ahead of Bala thereby drastically diminishing the novelty value of Bala.
Says a source close to the Bala team, “We were aware that there was another film on the same theme happening. A remake of some South Indian film (Ujda Chaman is a remake of the Kannada film Ondu Motteya Kathe). But we didn’t know it would be released ahead of us.”
Ujda Chaman will mark the directorial debut of veteran producer Kumar Mangat’s son Abhishek Pathak. The producer is leaving no stone unturned to ensure the film makes optimum impact. And what better precaution for impact than a release date ahead of a film on the same theme?
Will the Bala team strike back by preponing their film from November 15? Lets’s wait and watch. The Bala-Ujda Chaman war for eyeballs reminds us of the Inquilaab-Aaj Ka MLA Ram Avtar war of supremacy in 1984. While Inquilaab starring Bachchan was a minor hit, Rajesh Khanna’s Aaj Ka MLA was a flop.